Make e-book Giving Personal with Livrada

Hello my Caffeinated Book Loving Peeps,

 I was asked to review a new concept in e-book giving by Livrada and I have to tell you I think it's brilliant. Gift cards can be very impersonal and I hate giving them as gifts especially to close friends and family. With the popularity of e-readers giving someone a personalized book has become difficult:

Livrada has partnered with Target stores to introduce

 a brand new concept of gift giving for the e-readers on your shopping list:

On July 15th they launched with 6 New York Times best selling titles (including 50 Shades of Grey) in ALL Target stores and they make the perfect, personal gift for any e-reader on your list. There is nothing like this as they are the first ones to make it possible to give an e-book as a gift, in a personal and tangible way. No more gifts via email or generic gift cards. There gift cards are replicas of the actual book cover! So grabbing a quick gift, no longer has to feel impersonal.

Here is a picture of the e-book gift card I received:

I chose Gone Girl by Gillian Flynn.

When I received my card it had simple instruction on how to redeem my book:

• Log on to http://www.livarda.com
• It asked for the code located on the back of the card and my email address
• Then I selected my e-reader. For me it was Nook  (It is currently only available for Nook and Kindle but they will be launching Kobo and iPad soon!)
• Next it asked me to sign on to the Barnes and Noble website and I immediately came to a page that said accept your gift of Gone Girl. 
• I hit accept and within seconds I was enjoying this personalized gift on my e-reader. 

This was incredibly easy to use and the e-book gift card was cute and looked just like the book cover. 

The Six Books Currently available are:

Fifty Shades of Grey

The Girl Who Kicked the Hornet's Nest

State of Wonder

Gone Girl

Charles Street

Odd Thomas

I encourage you to check out Livrada's website and your local Target displays. 

I am looking forward to their expanded title list and e-readers availability. 

What do you think ?

Have you seen Livrada in your local Target? 

*I want to thank the folks at Livrada for sending me a personalized e-book gift card in exchange for my honest review of their product.